Thursday, July 2, 2009

What To Look For In Office Rental

This scenario plays out across America each and every day: you find that you will have long term business in a big city such as New York or Chicago, but your home base is in Las Vegas. You don't need to move all your facilities on a temporary basis, but you do need to have a reliable office space to call home during the months ahead. When considering office rental, here are essential qualities to look for that will make your temporary situation pleasant, efficient, and profitable.

You should be able to walk in the door and get to work right away. A rental office should come furnished with executive-level offices that provide all the amenities you need. Nothing is more discouraging than being put in a position of having to receive clients in a subpar facility. The office should be in a reputable if not prestigious part of town, should have quality furnishings, and be ready and accessible when you are any hour of the day and any day of the week.

-- An exceptional rental company will not only provide the facilities you need, it will also have built-in staff that is ready and willing to handle receptionist duties, as well as perform phone answering, clerical, and mail handling duties.

-- A business cannot be run effectively without having basic communications systems in place. Look for an office rental that comes with copy, fax, and printing services; it should also provide high speed internet access and offer telecommunications packages for you to choose from.

-- Because you won't have the time or want the bother of cleaning, janitorial service should be available as well as any other maintenance services that may be required. Security alarms and/or guards or other type of systems should be in place so that you never have to worry about the office space at night.

-- Conference rooms should be available from the rental company on-site or on request if they are needed. They should provide everything you need audio-visually to make professional presentations and hold meetings just like you would in your home office.

In short, your office rental should truly feel like a home away from home and should be a place where you can do business and receive clients confidently, knowing that your temporary facilities are helping you to maintain a professional image away from home base. You don't have to sacrifice your high standards when doing extended business out of town, just be sure to do your homework and select a turn-key committed rental company that will provide you with the very best.

Three Great Reasons To Embrace Info Marketing Now

Are you are still sitting on the fence? Unsure whether to grab hold of the opportunities presented by information marketing? If so, let me give you three great reasons why now—and I do mean right NOW—is the perfect time to make your move.

1 - You Can Own Your Niche. One of the huge advantages to information products right now is that there are literally thousands of micro-niches that are available, and there's almost no competition in these niches. In the past, in order to get into information products, you had to carve out a big niche, because you'd have to have wide distribution and there'd have to be a big audience. That's just the way marketing worked in the old channels.

Now, through Internet marketing, someone can go into a small little niche, and they can make money online, as much as $5,000, $10,000, or $20,000 a month or more. All it takes is a few information products and a relatively small prospect list. That just wasn't possible before. I'm telling you, it's just an amazing time to start an online business. The opportunities are phenomenal.

2 - Technology is Ripe. The days of heavy-lifting are over. Technology has automated most of the hard stuff. Now that the Internet has been around for a while, many very, very smart programmers have built programs and scripts and tools and web sites that automate most of complicated things for us. There are tools available that you can use right now, from a $29 piece of software that will write super-charged headlines for you to a free service that will allow you to conduct teleclasses for up to a hundred participants at a time!

That's right. The technology is called Bridge Line. It's a special telephone line that enables audio conferencing. Everybody in your teleclass gets a Bridge Line phone number and PIN code a couple of days before the call. At the time you've designated, all the registered users dial the Bridge Line number, punch in the PIN, and are patched into the teleclass. This technology is already available in the United States, in Australia, and in England. You can get a hundred paying people on a single Bridge Line, the operator will record all the audio for you, and the whole process is free.

Tools like that just weren't available before. I know a friend who was telling me that a couple of decades ago, he used to pay something like $30,000 per month for a conference call service that could hold a hundred people. It's technological innovation like Bridge Line that's automating so many things and making this such a great time to get involved in information products.

3 - Big Companies Can't Compete. The News Corp's and Bertelsmann's of the world may have a stranglehold on traditional media, but in the new media of information products, individual entrepreneurs rule! There are two simple reasons for that.

First, little niches just aren't valuable enough to big companies to attract their interest. If you've got a big billion-dollar company, it makes no sense to go into some small, relatively focused niche, like a particular type of dog training, where there's maybe $500,000 a year of sales available.